Location: +Latin America
Beyond the spin: IGT focuses in on omnichannel
30 May 2025 at 6:50am UTC-4
If there was one theme that came to dominate this year’s SBC Americas Summit, it was omnichannel.
And, as IGT are masters of that particular art, I sat down with head of ...
Bragg Gaming Group launches Big Ticket Bonanza gamification system
29 May 2025 at 6:21am UTC-4
Bragg Gaming Group has launched a new gamification add-on, Big Ticket Bonanza, for its marketing toolset, Fuze.
The system allows partnered online casinos to provide Big Ticket ...
Playtech highlights Latin American headwinds in trading update
22 May 2025 at 7:54am UTC-4
Playtech has highlighted challenging headwinds in the Latin American market in its trading update on the first four months of the year.
The company drew attention to new ...
SBC Summit Americas: Data bridges gap between affiliates and operators
19 May 2025 at 4:54pm UTC-4
If the SBC Summit Americas panel on data-driven strategies taught us anything, it's this: Gaming operators and affiliates have no choice but to move beyond siloed efforts and ...
SBC Summit Americas: Why affiliate marketing is one misstep away from crisis
19 May 2025 at 4:45pm UTC-4
Affiliate marketing still drives significant player acquisition, but its margin for error is shrinking fast. As more states enact their own privacy laws and regulators turn a ...
Women seek to level the field when it comes to sports betting, SBC Summit Americas panel says
16 May 2025 at 9:29am UTC-4
Women comprise more than half the US population, according to Sirius XM VP Travel and iGaming/Sports Betting Vertical Laura Fernandez. But judging by the attendance at Thursday ...
Prediction markets seem to be inevitable, panel says
15 May 2025 at 4:31pm UTC-4
During Wednesday’s panel discussion “Trading on the Future: Prediction Markets are Here to Stay” at SBC Summit Americas in Fort Lauderdale, Florida, panelists vociferously ...
Omnichannel was the word salad at SBC Summit Americas, but AGS brought the receipts
15 May 2025 at 12:52pm UTC-4
At SBC Summit Americas, one word echoed louder than the badge scanners: omnichannel. It’s the industry’s favorite word salad, tossed into panels, press releases and sales ...
SBC Summit Americas: The regulation of social media influencers in betting – is prevention possible?
15 May 2025 at 12:33pm UTC-4
At SBC Summit Americas' Affiliate Leaders Summit, industry leaders tackled a pressing issue facing operators, affiliates, and content creators alike: how can influencer marketing ...
Rush Street Interactive surmounts adverse sporting results
1 May 2025 at 11:31am UTC-4
Despite the adversity posed by March Madness results and the Super Bowl, Rush Street Interactive posted almost uniformly improved numbers in its first-quarter-earnings call ...
