BGaming links up with Brazilian influencer in charity collaboration
Online gaming content provider BGaming has partnered with Brazilian YouTuber Jon Vlogs, naming him the company’s official ambassador for Latin America.
The collaboration, which began in July, links gaming content with social and environmental initiatives in Brazil. As part of the deal, BGaming promotes Vlogs’ BDJ na Amazônia project, which aims to raise awareness of environmental issues among younger audiences.
The initiative is focused on the Amazon, where Vlogs documented his journey and live-streamed gameplay featuring BGaming’s Aztec Clusters.
In addition to its influencer campaign, BGaming gave €5,000 (US$5,830)1 EUR = 1.1657 USD
2025-09-04Powered by CMG CurrenShift to the Brazilian conservation organization Instituto Onça-Pintada, which works to preserve jaguars.
BGaming Chief Marketing Officer Kate Puteiko said, “Our partnership with Jon Vlogs goes far beyond traditional brand ambassador deals. It’s a testament to our commitment to social responsibility, the environment, and Brazil. The ‘BDJ na Amazônia’ project aligns perfectly with our values at BGaming, and we are proud to be able to make such a positive impact and to help preserve Brazil’s natural heritage.”
Jon Vlogs, who has more than six million subscribers on YouTube, added that the partnership allowed him to combine his passion for gaming with his interest in environmental advocacy.
In May, BGaming partnered with LatAm operator Betcris to launch its gaming titles on Betcris’ casino platform.
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