Spribe signs UFC star Tom Aspinall as Aviator brand ambassador

Tom Aspinall Source: Spribe

Online gaming developer Spribe has signed UFC heavyweight champion Tom Aspinall to its increasing roster of brand ambassadors for its multiplayer game Aviator.

Aviator is available on 4,500 online casinos worldwide and has 42 million monthly active users.

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Aspinall will use his star power to promote Aviator to UFC fans worldwide, appearing in several campaigns with fellow mixed martial arts athletes Alex Pereira, Johnny Walker, and Merab Dvalishvili.

Regarding his deal with Spribe, Aspinall said, “Taking flight in Aviator is just as thrilling as stepping into the Octagon on fight night so I’m excited for my fans to experience what the game has to offer. The team at Spribe have some great campaigns planned for the coming months which I’m excited to be a part of as we work together to ensure that Aviator really takes flight.”

Spribe became an official partner of UFC in October 2023, and its partnership with Aspinall reflects its ever-growing collaboration with the sporting company. As per the original agreement, Aviator branding appears on UFC pay-per-views and fight nights inside the Octagon ring.

David Natroshvili, Founder and Chief Executive Officer at Spribe, said, “These brand ambassador deals, and our partnership with the UFC and other sports franchises, show our commitment to ensuring Aviator remains the number one crash game on the planet and that as many people as possible get to play it.”