IC360 expands partnership with ALT Sports Data

19 February 2025 at 7:53am UTC-5
Email, LinkedIn, and more

Compliance consultancy IC360 has expanded its partnership with ALT Sports Data, a provider and exclusive rights holder of sports data modeling and marketing solutions for action, motor, alternative, and emerging sports.

The expanded collaboration will deliver a turnkey solution that features integrity monitoring, data modeling, odds distribution, and affiliate marketing initiatives.

Article continues below ad

“As we continue to partner with, and onboard, new premium leagues, ensuring they have a robust integrity and compliance framework in place is a top priority,” said ALT Sports Data Founder and Chief Executive Joe Dunnigan in a statement.

“IC360 has been a trusted partner, and this expanded collaboration further strengthens our ability to provide leagues and operators with the confidence that they are meeting global regulatory standards with strong policies, education, and enforcement procedures.”

For three years, IC360 and ALT Sports Data have enabled regulated sports betting programs for multiple premier leagues, including the National Hot Rod Association, Super Motocross (SMX, SX, MX), Thrill One Sports (Street League Skateboarding and Nitrocross), USAC Racing, and World Jai Alai.

Through the enhanced partnership, ALT Sports Data can offer new sports property clients a fully integrated integrity and compliance solution, powered by IC360’s technology and expertise.

“We’re proud to partner with ALT Sports Data to strengthen our commitment to integrity through ALTs data modeling and distribution channels,” said IC360’s Chief Operating Officer Scott Sadin. “Our team will continue to ensure the fairest and safest standards for our partners across North America.”

CiG Insignia

Locations:
Verticals:
Sectors:
Topics: