Gr8 Tech expands into Asia and LatAm with Betting Software deal

Online sportsbook technology provider Gr8 Tech has expanded its Asian and LatAm operations by partnering with gambling software provider Betting Software (BSW).
The agreement will allow Betting Software to access Gr8 Tech’s iFrame Sportsbook, which provides igaming operators with a sportsbook platform offering 50 sports, including esports. The technology offers markets on more than 25,000 events each day, with as many as 2,000 betting markets available.
“We’re incredibly excited to partner with BSW and bring our iFrame solution to even more operators,” Yevhen Krazhan, Chief Business Development Officer at Gr8 Tech, said in a statement. “It’s already a game-changer in the industry, and we are actively expanding its reach. This partnership is a strong endorsement of the value our iFrame brings, and it’s a big step forward for us as we continue to grow and innovate.”
The agreement also allows Betting Software access to Gr8 Tech’s AI content recommendations. According to Gr8 Tech, using its margin personalization feature can increase profits by more than 15%.
“Gr8 Tech’s iFrame excels in sports selection and operational flexibility, making it a perfect addition to our portfolio,” Bulat Fakhrutdinov, Head of Partnerships at Betting Software, said in a statement. “Our clients will gain access to a superior solution that effortlessly enhances their sportsbook offerings to the fullest.”
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