Beter appoints Juliana Querino as Business Development Manager for LatAm

Source: LinkedIn

Online esports and sports content provider Beter has appointed Juliana Querino as LatAm Business Development Manager.

In her new role, Querino will support Beter’s outreach in Latin America, extending the company’s presence in the market and forging new relationships.

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Querino previously held the role of LatAm Sales Manager at Endorphina between March and October 2023, and then joined Better Collective as Business Development Manager for 10 months before leaving in July 2024.

Prior to that she worked as a key account manager at Salsa Technology for two years.

“Latin America is a fast-moving market with opportunities opening up all the time. To capitalize on these, we need an exceptional specialist, and in Juliana, we have found exactly that. Her expertise and deep market knowledge make her a valuable addition to our team,” said Chuck Robinson, Chief Revenue Officer at Beter.

Querino added, “Fast-betting content has become essential for operators in Latin America and beyond, and I’m thrilled to join Beter in expanding awareness of its award-winning Portfolio.

“Beter is renowned for its ESportsBattle and Setka Cup tournaments, which are already popular among bettors in LatAm. But our offering goes far beyond that, and I’m eager to showcase the full suite of products and solutions to operators from Brazil to Peru.”