BetConstruct and Fast Track expand partnership to bring igaming CRM technology to Latin America

Online and retail gaming platform provider BetConstruct has announced an expanded partnership with Fast Track to bring new Customer Relationship Management technology to Latin America.

In a press release, Fast Track revealed that platforms like Suprema Gaming and VBet are using the Customer Relationship Management technology from this new agreement in Latin America.

“This partnership allows operators in Latin America to deliver targeted engagement strategies tailored to local players,” Gegham Yegoryan, Chief Product Officer at BetConstruct, said in the press release. “With igaming interest continuing to grow in the region, we are excited to support operators in achieving their goals with innovative tools and solutions.”

Fast Track is a technology company specifically focused on providing Customer Relationship Management technology to the igaming industry. It works across the globe in the United States, Spain and Sweden. BetConstruct and Fast Track first agreed to a partnership in 2024.

“Latin America, especially Brazil, represents an exciting growth opportunity for igaming operators,” Simon Lidzén, CEO and Co-Founder of Fast Track, said in the press release. “It is a pleasure to collaborate with BetConstruct to bring the best technology available to operators in the region, helping them deliver exceptional experiences to their players.”