Polymarket ties up with X as official prediction market partner
Prediction markets operator Polymarket has joined forces with social media giant X, as its official prediction market partner.
As part of the deal, Polymarket and X will release an integrated product combining Polymarket predictions and data from X to provide data-driven insights. This will include real-time notes outlining prediction market moves. According to reports, more integrated technology will launch during the partnership.
Speaking about the deal with X, Polymarket’s founder and Chief Executive, Shayne Coplan, said it would enable them to help users make informed decisions.
“Combining Polymarket’s accurate, unbiased, and real-time prediction market probabilities with Grok’s analysis and X’s real-time insights will enable us to provide contextualized, data-driven insights to millions of Polymarket users around the world instantaneously,” Coplan said.
Polymarket was launched in 2020, and according to company figures, over US$8 billion worth of predictions were made through the company in 2024. These include politics, celebrity culture, news, and entertainment predictions.
The prediction market model allows people to buy contracts on particular events. Polymarket is regulated in the US by the Commodity and Futures Trading Commission.
Yet, prediction markets have proven controversial. Some state regulators argue that they represent a form of wagering without being bound by the relevant state rules on the activity.
Legal challenges to the operations of prediction market providers are ongoing, with many US states, like New Jersey, targeting prediction platform Kalshi.
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Charlotte Capewell brings her passion for storytelling and expertise in writing, researching, and the gambling industry to every article she writes. Her specialties include the US gambling industry, regulator legislation, igaming, and more.
