Mixi increases PointsBet offer

4 June 2025 at 8:05am UTC-4
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Japanese entertainment corporation Mixi has increased its offer to take over Australian betting operator PointsBet, having initially registered a bid back in February.

Earlier this week, PointsBet announced that Mixi had increased its offer by 13.2% to AU$1.20 (US$1)1 AUD = 0.6490 USD
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per share, which implies an enterprise value rise of AU$49 million (US$31.8 million)1 AUD = 0.6490 USD
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to AU$402 million (US$261 million)1 AUD = 0.6490 USD
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.

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That changed offer could block a rival takeover attempt by sportsbook and internet gaming operator Betr (formerly BlueBet). Betr Entertainment’s offer, made last month, was worth AU$353 million (US$229 million)1 AUD = 0.6490 USD
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and equated to AU$1.06 (US$1)1 AUD = 0.6490 USD
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per share.

According to PointsBet, that offer is still undergoing a due diligence period to assess its viability, so it could theoretically succeed.

It was reported that PointsBet investors preferred the Betr Entertainment proposal to the initial Mixi bid. At the same time, Betr Entertainment has also acquired a 19% stake in the company, giving it influence in a shareholder vote.

The PointsBet board has, however, recommended that shareholders accept the Mixi offer. Mixi states that it is prepared to consider proceeding with the PointsBet acquisition through an off-market takeover bid, which would have a 50.1% minimum approval threshold.

A shareholders’ meeting to discuss the rival bids has been rearranged and will now be held on 25 June, following a federal judge’s acceptance of the date change.

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Charlotte Capewell brings her passion for storytelling and expertise in writing, researching, and the gambling industry to every article she writes. Her specialties include the US gambling industry, regulator legislation, igaming, and more.


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