Hard Rock Digital joins the International Betting Integrity Association

5 March 2025 at 7:05am UTC-5
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Online sports betting and casino operator Hard Rock Digital has joined the International Betting Integrity Association.

Hard Rock Digital will share integrity data from its online sports betting platform, Hard Rock Bet, joining a feed from more than 70 companies and 140 brands across six continents globally.

Hard Rock Digital President and Executive Managing Director Matt Primeaux said, “Hard Rock Digital is committed to protecting the integrity of sports and ensuring a responsible gambling environment for our players. We’re proud to join the International Betting Integrity Association and support its mission by helping to detect suspicious activity and ensure fair play on a global scale.”

The International Betting Integrity Association operates in 32 US states, working with commercial operators like FanDuel and DraftKings, as well as tribal sports betting operators. Globally, the company monitors US$300 billion in sports betting handle annually.

Khalid Ali, Chief Executive of the International Betting Integrity Association, said, “IBIA is delighted to welcome Hard Rock Digital to our association of leading global sports betting operators. Hard Rock is a major US company and is another great addition to our rapidly expanding membership base, further strengthening our integrity monitoring coverage across the North American region and globally.” The International Betting Integrity Association recently revealed it had detected 219 suspicious betting alerts in an annual integrity report released in February 2024, which resulted in sanctions against 17 sports franchises, players, and officials.

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