Aristocrat Interactive expands into Ontario igaming markets with Betiton
Aristocrat Interactive, the iLottery and igaming arm of Aristocrat Leisure Limited, announced the launch of the Betiton online casino and sportsbook brand in Ontario’s igaming market through its white-label platform. This marked the second brand to go live in Ontario via Aristocrat.
“Betiton’s launch in Ontario reflects our commitment to supporting clients with the technology and services they need to successfully enter and grow in regulated markets,” said Jonathan Chilton, managing director of Aristocrat Interactive iGaming White-Label. “We are excited to help bring Betiton online in Ontario and look forward to seeing them deliver an exceptional gaming experience to players in the region.”
Betiton is set to launch a robust casino platform featuring exclusive content from Roxor Gaming and Wizard Games. The platform will also offer operators access to world-class games, advanced managed services, and a powerful CRM system designed to streamline operations and enhance player retention.
The move follows Aristocrat Interactive’s recent purchase of NeoGames in April 2024. Aristocrat CEO Trevor Croker said in a press release, “We’re thrilled to welcome NeoGames to Aristocrat. The acquisition of NeoGames and its leading global online RMG platform adds to our increasing organic capabilities and will ensure that we deliver on our strategy by providing a portfolio of end-to-end solutions for igaming.”
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